Services

We develop marketing, content and lead generation strategies. We agree on measurement metrics. We use technology to support your strategies. We put skin in the game to reduce your risk. Then we implement those strategies. We create demand for your services.

LEAD GENERATION: Selling services and complex products is complex. Our field expedient lead generation and prospect nurturing process helps identify your buyers, helps them understand what you do and works to engage them in useful conversation and finally cultivates them to the point that they are ready to buy.

PUBLIC RELATIONS:Our focus is the creation and nurturing of influencer relationships. Our approach to media relations is to exert the same level of energy cultivating relationships with key influencers that you would spend cultivating a customer relationship <MORE>

THOUGHT LEADERSHIP: Your credibility is what you know. Do enough people know about you? Our writers can help you publish, speak and be more visible so you become a thought leader in the eyes of your prospects and clients.

BRANDING: Your brand is demonstrated through your actions. From beginning to end, we help you develop strategies, messages, visuals and the right words to move your brand quickly into the market.

MARKETING: Our creative team can handle your website, blog, email newsletter, copy, direct mail, whitepapers, seminars, trade shows, and whatever else you might need. Let us help you succeed with your marketing.

ADVISORY SERVICES: At Macon Raine we are strong believers that technology is a very important enabler of a successful marketing and sales strategy.  We offer a comprehensive program of advisory services to help you align your business strategy with technology solutions. 

EDUCATION AND CHANGE MANAGEMENT: Any successful marketing related technology solution is never complete without the right training for its users.  Macon Raine ensures success implementation through a reliance on change management best practices to maximize executive buy-in and end-user training to enable a successful go-live.