Ben Bradley

Writer & Product Champion

(630) 430-7267

My name is Ben Bradley.

I am a writer, a product champion, a company founder, and a wearer of many hats.

We represent amazing companies.

With a startup background, and great supporting team, we have a lean mindset for rapid go-to-market programs.

Want to connect?

Current projects
Better CRM outcomes

Section 508 compliant eLearning

Embedded engineering and design for manufacturability

Google Non-Profit Grant

Reshoring

THE MQL IS DEAD

Recent works
Divi and Atomic Design Accelerates Website Redesign Projects

Divi and Atomic Design Accelerates Website Redesign Projects

How can you use Divi and Atomic Design principles to build websites faster?  Integrating Atomic Design principles with Divi for WordPress can significantly accelerate web (re)design projects by promoting reusability, consistency, and scalability. Here’s how you can...

Notes About Generative AI Search & the Cookieless Present

Notes About Generative AI Search & the Cookieless Present

In recent years, two significant content marketing trends have emerged: generative AI search and the shift away from third-party cookies. In this article, we'll explore how these two trends are revolutionizing the search engine capabilities and e-commerce landscape,...

Avoiding the Most Common Quality System Challenges

All too commonly, pharmaceutical manufacturers face quality systems challenges that cost time, money, and regulatory scrutiny. Learn more about the issues we most frequently see as we work with pharmaceutical innovators, generics manufacturers, and CDMOs worldwide....

ADA Compliance in eLearning – States Face Accessibility Fines

Local governments are increasingly adopting eLearning platforms to provide training and education to employees and the public. However, many are facing challenges in ensuring these platforms comply with the Americans with Disabilities Act (ADA), leading to potential...

How the USDA is Creating Accessible eLearning at Scale

How the USDA is Creating Accessible eLearning at Scale

A SECTION 508 ELEARNING SUCCESS STORY   The most recent GSA report highlights a need for more success stories regarding Section 508 compliance in the federal government.   “Overall compliance to Section 508 is well below expectations given the federal government...

Digital Operations Growth Strategy

Digital Operations Growth Strategy

Unleash the Power of Digital Operations: Transformation and growth without adding headcount  In today's fast-paced and rapidly evolving business landscape, organizations increasingly recognize the need to embrace digital operations. This concept revolves around...

Digital Transformation in Manufacturing

Digital Transformation in Manufacturing

The manufacturing sector is currently undergoing significant transformations. As the global economy recovers from the impact of the COVID-19 pandemic, many countries are witnessing a resurgence in manufacturing activities, leading to a surge in investment in this...

How is generative AI being used in manufacturing?

How is generative AI being used in manufacturing?

Artificial Intelligence (AI) has become a driving force of manufacturing innovation. Generative AI, a type of AI that focuses on content creation and enhancement, is particularly important in shaping the future of manufacturing. By analyzing diverse data streams,...

What is the data cloud in manufacturing?

What is the data cloud in manufacturing?

The Challenge Traditional manufacturing data management can be a challenging endeavor for technical decision-makers. With the increasing volume and complexity of data generated by machines, sensors, and other systems, it can be difficult to collect, store, and analyze...

Section 508 Compliance News – August 2023

Section 508 Compliance News – August 2023

Section 508 Compliance News - August 2023 Ensuring accessibility and usability for all individuals, including those with disabilities, is a fundamental commitment. The Revised 508 Standards set clear guidelines and requirements for information and communication...

The Use of CDPs in D2C Manufacturing

The Use of CDPs in D2C Manufacturing

In recent years, the rise of direct-to-consumer (D2C) manufacturing companies has disrupted traditional supply chain models by connecting directly with customers. They no longer rely on intermediaries to distribute their products. They sell their products direct to...

Our “no stupid deals” policy

Woo hoo! You reap what you sow. A client we once walked away from just hired us.  She appreciated our no-stupid-deals policy. Doing the right thing sometimes hurts. No one wants to say "no" to a new deal. No one wants to walk away from revenue. But sometimes, you...

The Role of Technology in Differentiating Private Equity Firms

The Role of Technology in Differentiating Private Equity Firms

In today's competitive private capital markets, it's crucial for firms to differentiate themselves by providing value and a superior client experience in five key areas: Investment strategy: Private equity firms can differentiate themselves by developing unique...

Overcoming a Culture of “No” with Smart Data Governance

Overcoming a Culture of “No” with Smart Data Governance

A culture of "no" refers to an organizational mindset prioritizing strict controls and governance over speed and innovation. This approach can be resource-intensive, cumbersome, and slow, hindering agility and innovation. It may result in a reluctance to take risks or...

macon Raine