Real Transformation Is Achievable—Especially Now The only certainty in life is continuous change. The COVID-19 pandemic required jarring, nearly instantaneous changes that rippled across the globe. Office buildings, factories, and offshore technology centers were...
Even in crazy times, there are new revenue opportunities everywhere. You just need to know where to look. Here’s our growth plan for the remainder of the year: Find hidden opportunities. This week we launched a Pay for Performance Lead Generation program to support...
It’s a common misconception that redesigning your business’s website is a finite project with a beginning, middle, and end. If you use your website for lead generation or e-commerce, a web redesign project never ends. Instead of a beginning, middle, and end, a website...
Macon Raine is a top B2B marketing agency. When you work with Macon Raine, you harness a low risk, variable-cost, powerful, affordable and proven means to create new customers. As a Chicago B2B marketing agency, we provide clients with a result everyone knows how to...
When it comes to key account marketing, the approach should include the following steps: 1. Define your Ideal Customer Profile (ICP) Who is the ideal customer? What is their title? Company size? Industry? Geography? If possible, what are technologies are they using?...
Was your Google Ad Grant canceled? If so, it may be your content. Your website must have high-quality content and be functional. What does this mean? If you are new to the Google Ad Grant, it requires a clear description of your non-profit mission. Your website must...
